The “Book Your Room” system opens a whole new approach for hotel operators, and their guests alike. It lets the travellers choose the individual room of their preference – based on floor plans, photos, videos, recommendations, or consumer opinions on social sites -, book this room, pay for the room and receive the room key. All these features are packed into the mobile application of the user and are supported with a comprehensive back office module which is interfaced with the legacy systems of the hotel.
The service combines mobile ticketing and payment with contactless technology, and provides a whole new perspective of guest services. It is like transforming the airline seat management operation into the hotel business, as it happened a while ago with airline yield management and demand driven pricing.
The technology can be introduced step-by-step, first for loyalty club members, even utilizing their loyalty cards and then the program can be gradually opened up for the general public.